Casestudy SPRK Music - App Development

We created this state-of-the art iOS and Android friendly music app to empower all independent musicians and stakeholders. Embedded with social video streaming, networking, and talent spotting features, it connects artists and music fans from around the world.

Client

Sprk Music

Industry

Music + Social Networking App

Features

Intelligent Recommendations

Brilliant Search Features

Impeccable Media Upload

Seamless User Experience

Comprehensive Admin Tools

Technology Stack

About SPRK Music: Sprk Music Ltd is a London based comprehensive music industry service provider that uses cutting-edge technology to drive and deliver everyone's music needs. They reached out to us to prepare a unique music app that is phenomenal at streamlining and simplifying collaboration between labels, producers, industry experts, artists, and fans, paving the way for a more revenue-driven future.

The Challenge:

After understanding the concept from the SPRK Music team, mobile app developers at AFOM identified the following challenges:

In a highly competitive music mobile app market, how to create distinction from the rest of the service providers and deliver a fantastic experience?
Design a music app ideal for all the stakeholders, ranging from instrumentalists, vocalists, songwriters, producers, composers, DJs, A&R, talent scouts, record labels, agents, managers, and other music industry professionals.
How to optimally manage all the stages of development, from ideation to completion?
How to provide excellent value to all the independent artists and fans on the SPRK Music app?
To provide an ideal iOS and Android user experience (UX), which technology stack to choose from?

The Analysis:

Our team, after carefully researching the market and understanding the dynamics behind the music apps, drafted a well-crafted strategy based on the analysis done. Here is the gist of the analysis:

While there are a good number of music apps on both the Google Play Store and the Apple iTunes Store, none caters entirely to revenue generating music-based community apps. The SPRK Music app is going to fill this void.
Most music apps are general in topic and are not set up with networking and talent spotting in mind. The SPRK Music App is going to end this trend too
It is a must to have a robust platform to digitize this process, which inevitably will have a knock-on effect on other parts of revenue generation for artists across the industry in physical copy sales, streaming, and performance rights.
We identified the best programming languages and tech stacks that can be used to create a robust iOS and Android music app with an excellent UI and UX.

The Solution:

We designed the SPRK Music App with an exceptional user experience and interface as a global community based platform where we combined social media and video streaming together with the artist directory, which made multi category browsing and search faster and easier.
We put in place an expansive music selection, discovery features, an artist directory, an easily accessible and manageable library, and a ML backed community networking feature for users to communicate and collaborate with each other.
All this was executed utilizing the most prominent programming languages. We used Swift for iOS development. Kotlin for Android Development and .NET MVC Core for Backend Services. The application is hosted on Azure which uses various built in services such as Azure Media Service, Load Balancers, Function Apps, Front Door Gateway for dividing traffic between Multi Region (Centra US and West Europe) and Nosql Cosmos DB

The Final Result:

SPRK Music was impressed with AFOM’s development and design methodology. A great partnership was created during the successful development of this app. Our expertise on the Android and iOS platforms allowed us to develop this app that perfectly matches the client’s requirements.

Since launch in 2020

10K plus downloads on Google Playstore and Apple iTunes combined.
3761 followers on Instagram
5K+ followers on Facebook
Global users ranging from instrumentalists, vocalists, songwriters, producers, composers, DJs, A&R, talent scouts, record labels, agents, managers, and other music industry professionals.