![](https://afom.in/wp-content/uploads/2023/05/Dietitian-1-e1684856459485.jpg)
![](https://afom.in/wp-content/uploads/2023/05/1-6.png)
Client
Dietician Rukhsana
Industry
Dietician and Nutritionist
Features
Memory-Efficient CMS
Rearchitected for Scale
Multilingual Scalable Architecture
Engaging UX
Comprehensive Admin Tools
Technology Stack
PHP
MySQL
![](https://afom.in/wp-content/uploads/2023/05/icons8-html5-50.png)
HTML 5
![](https://afom.in/wp-content/uploads/2023/05/icons8-public-cloud-50.png)
Private Cloud
![](https://afom.in/wp-content/uploads/2022/01/java-white-icon.png)
JAVA
![](https://afom.in/wp-content/uploads/2022/01/playframework-white-icon.png)
Play framework 2.3
![](https://afom.in/wp-content/uploads/2022/01/scala-white-icon.png)
Scala 2.11
![](https://afom.in/wp-content/uploads/2022/01/Netty-white-icon.png)
Netty
![](https://afom.in/wp-content/uploads/2022/01/reactive-mango-white-icon.png)
Reactive mongo extension 0.10.2
About Dietician Ruksana: Dr. Ruksana Sultana is a professional and a well renowned dietician and nutritionist based out of Hyderabad, India. Dr. Ruksana reached out to us requesting for a brand new website that concisely describe her offerings and smoothly incorporate a tool for scheduling consultations.
The Challenge:
- Decide the best suitable platform to create the website
- Incorporate the best suited consultation scheduling tools
- Minimalist design
- User Friendly
- Better Google rankings and conversions
![](https://afom.in/wp-content/uploads/2023/05/2-6-1024x595.png)
The Analysis:
After meeting the client and understanding the requirements, Team AFOM shortlisted following focus areas for the website
- WordPress + JavaScript based platform
- Minimalist design
- SEO, High Traffic and CTR
- Easy consultation scheduling and fixing appointments
The Solution:
- Infused a minimalist colour theme to the template throughout the categories
- Used WordPress and Javascipt as the web development platform for a user friendly interface.
- Content wise, we kept only relevant content and provided admin access to the owner to keep uploading and sharing relevant literature
- Embedded Google Maps, Inbuilt Scheduling Form and Whatsapp Messenger for easy consultation scheduling
- Developed a month long SEO plan to attain high traffic, better CTR and lead conversions
![](https://afom.in/wp-content/uploads/2023/05/3-5-1024x532.png)
The Result:
The result has been phenomenal. The final color palatte of light shade added a totally different feel to the ambience of the website. Dr. Rukasana is all delighted with the work done and service provided.